logo offers contests. Fill out the form on this page to be notified of up-coming pet contests. Privacy Policy takes great care in safeguarding your personal information and in complying with all applicable Federal, Provincial, and state privacy laws, as well as our own internal standards and best practices. We want you to know that we value your privacy and are committed to responsible handling of your personal information (such as your name, physical address, e-mail address, and phone number), and we want you to know how we handle your information. is owned and operated by MVP Web Solutions, LLC. of Methuen, Massachusetts. References to "" in this document refer specifically to the development and maintenance of this web entity.

This Privacy Policy ("Policy") describes the information, privacy and security practices for our site. We understand and respect your privacy. We provide notice of our information handling practices; give choices about how your personal information will be used; give the opportunity to update or change your personal information; use information security safeguards; do not share your personal information; commit to complying with applicable privacy requirements; and provide ways for you to contact us about privacy concerns.

When you participate in any of the activities described in this Policy and provide us with your personal information, you consent to how we collect, use and handle your information as explained in this Policy. Here we tell you what we do and do not do with the personal information you provide to us as you visit our Site; purchase our products and/or services; and participate in our programs.


We may collect personal information when you: shop or take advantage of our products and/or services, such as grooming, training, adoption; establish or update an account with us; enter a contest or sweepstake; participate in a survey; purchase and/or send an e-gift certificate; create or send a wish list or gift reminder; provide us with comments or suggestions; call our Customer Service; or subscribe to our newsletters and other programs. We may use your personal information to better assist you when you visit or call us again and to send you special offers for products and services that may be of interest to you. We do this by print advertising, including regular mail, by e-mail, by telephone, and with general marketing communications for product or service-specific information (collectively, " Marketing Communications").

Unless you "opt-out" through opportunities available to you through our Marketing Communications, we may send you Marketing Communications. You may also "opt-out" of future Marketing Communications by following the instructions provided in this Policy under Choices Regarding How Personal Information is Used and Accessing Your Personal Information.

When shopping our stores, we do not collect your credit/debit card information for your purchases. Your credit/debit card information is handled by Google Inc. in order to process your purchases and may use your information to keep a history of your purchases. Google's policies and guidelines can be seen here:
When you return previously purchased merchandise or request a refund or exchange, we may ask for your name, physical address, phone number, and a form of identification, such as your driver's license. We collect this information to help prevent fraud.

When participating in our Pet Community or similar interactive services, if you register for an online account or for any online offers or services, we may ask you to provide personal information and to select a password of your own choice to help keep personal information secure. We may use your registration information to help make your online experience more enjoyable and orders quicker and easier, by pre-filling certain parts of your information.

When you make online purchases, we will collect your name, physical address, phone number, e-mail address and billing/shipping information. This information enables us to deliver products that you have ordered; fulfill your requests; contact you or the recipient(s) of your purchase in the event of order or delivery difficulties; verify or respond to your inquiries; and deliver services and information about our products or Site to you. If you make a purchase through our Site, the personal information you provide (for example, name, physical address, and e-mail address) will be added to our customer database. Our customer database may be used to send future Marketing Communications to you unless you specifically opt-out. Note: Online purchases require use of an e-mail address to process the order.

When you submit information about other people when you purchase and send an e-gift certificate, or when you create or send a gift reminder, we consider the information you provide and the content of any personalized message to be private and between you and the recipient. Although does not generally use or disclose any information you provide about someone else for any purpose other than to ship the order and confirm delivery, we reserve the right to maintain that information to send future Marketing Communications. We may also use that information to identify or resolve technical problems or customer service issues as necessary, or may need to share that information as required by law or to comply with a court order or other legal process (see more about legal reasons below); to respond to claims that your personalized messages violate the rights of third parties; or to protect the rights or property of and its affiliates.

When signing up for a program, we will ask you to provide your name, physical address, phone number, e-mail address and other information about yourself and your pets. We use this information to administer the program; provide customer service; offer new products and services; measure and improve our marketing endeavors and service offerings; tailor our offerings to your preferences; and send you Marketing Communications.

When participating in other activities, such as entering a contest or sweepstake, registering for programs, or participating in a survey, or when you contact with a question or concern, we may ask you to provide your name, physical address, phone number, e-mail address and other information about yourself and your pets to administer the activity and deliver Marketing Communications to you.

We may share your personal information with carefully selected third-party service providers in order to provide services to you, such as to fulfill orders (U.S. Postal Service, Canada Post, or other delivery companies we or you select); process payments; provide customer service; send Marketing Communications; monitor Site activity; conduct surveys; maintain our customer database; send regular mail and e-mail; and administer drawings, contests, and rebates. We will share your personal information with our carefully selected third-party services providers on a confidential basis. These service providers are prohibited from using your personal information for any purpose other than providing services.

We may partner with carefully selected third-party financial service/product providers, such as for credit cards, and may use the information collected by these third parties in order to send Marketing Communications. These third-party providers have their own privacy policies. When you conduct business with third-party providers, we encourage you to read their privacy policies to learn how they collect and use information about you.

We may combine the personal information you provide to us (on our Site, at our stores, through our programs) with publicly available information and information we receive from or cross-reference with our marketing partners and others. We use the combined information to enhance and personalize your experience with us; improve the accuracy of our customer database (such as the U.S. Post Office to verify accuracy of addresses); increase our understanding of our customers; identify potential customers; and send Marketing Communications.

We may be required to disclose your personal information for legal reasons, such as in response to a valid court order, subpoena, government investigation, or as otherwise required by law. We also reserve the right to report to law enforcement agencies any activities that we, in good faith, believe to be unlawful. We may release certain personal information when we believe that such release is reasonably necessary to protect the rights, property, and safety of others and We may also release personal information in the event of a corporate sale, merger, reorganization, dissolution or similar event. We will require such parties to treat your personal information in accordance with our Policy and to use and disclose your personal information solely for the purposes for which it was collected.

Your Massachusetts Privacy Rights.

Our customers who are Massachusetts residents may request and obtain from us once a year, free of charge, certain information about the personal information (if any) we disclosed to third parties for their direct marketing purposes in the preceding calendar year. If applicable, this information would include a list of the categories of personal information that was shared and the names and addresses of all third parties with which we shared information in the immediately preceding calendar year. If you are a Massachusetts resident and a customer and would like to make such a request, please submit your request in writing to


Our Site uses Internet (or "Web" or "Website") technologies to gather navigational information about our Site and its technical efficiencies and services, such as time to connect to our Site and download pages. This information allows us to see which areas of our Site are most visited and helps improve our understanding of our customers' Site experiences. This practice also helps us improve the quality of online shopping experiences by recognizing and delivering more of the features, services and products our visitors prefer. In the process of gathering navigational information, non-personally identifiable information may be collected, such as domain type, Web browser version, service provider, and IP address, which will provide information about a visitor's use of our Site, like the time of a visitor's last visit to a Site page.

Our Site uses "cookie" technology. A "cookie" is a small data file that a Website may send to your Web browser and store on your hard drive. Our Site uses cookies to simulate a continuous connection-cookies let us "remember" information about your preferences and session and allow you to move within areas of our Site without reintroducing yourself. No personally identifiable information is stored in these cookies.

You may choose to set your Web browser to not accept cookies. If your cookies are disabled, you can still view our site and make a purchase.

We may carefully select third-party advertising companies to collect information by using cookies when you visit our Site. These select companies help us measure the effectiveness of our advertising and how visitors use our Site. We respect your right to choose whether to be included in the services that these third parties provide. For more details about your choices for no longer having information from these third-party cookies used by these companies or provided to us, please see Choices Regarding How Personal Information is Used and Accessing Your Personal Information below.

For your information, we have carefully selected Google Inc., a company that will assist us in better understanding your use of our Site. Google will place cookies on your computer to collect information on our behalf that will educate us on such things as search engine referral, how you navigate around our Site, responses to e-mail, unique visitor identification, and product browsing and purchasing information. You may view Google's privacy policy and terms of service here:

Google's Privacy Policy
Google Analytics Terms of Service

Our Site server may automatically collect the address of the Website that you came from before visiting our Site, which Web browser you used to view our Site, and any search terms you have entered on our Site. Our Site may also use other technologies to track pages of our Site viewed by visitors. This non-identifiable data helps us understand how visitors use our Site.

As a convenience to you, provides links from its Site to third-party Websites. Inclusion of these links does not imply's endorsement of other companies, their Websites, or their products and services. This Policy does not apply to other Websites that may be accessible through our Site, including third-party sites that display the trademarks or otherwise promote's products and services. We encourage you to read the privacy policies of those other sites and third parties to learn how they collect and use information about you.


If we are currently using your personal information to send you Marketing Communications and you want to change your options, you can "opt-out" of receiving our Marketing Communications at any time using the following directions. You may also use these directions to change your personal information and to ask us to stop providing your personally-identifiable information to our carefully selected third-party service providers.

To "opt-out" of receiving Marketing Communications from, do one of the following:

  1. If you've created an account on our Site, you can access and change your personal profile information and preferences after logging into your account.
  2. Send an e-mail request to:
  3. Mail your request to:
    MVP Web Solutions, LLC.
    Attn: Customer Service
    9 Henry Avenue
    Methuen, MA 01844

If you send us an e-mail or letter, please be sure to include your full name, address, phone number and e-mail address and indicate specifically what type of Marketing Communications you wish to stop receiving along with the specific e-mail address to be removed from the mailing list. This will ensure we identify you correctly in our systems so that we may accurately process your "opt-out" request. will take the appropriate steps to implement your request to "opt-out". Please note that due to production and mailing timelines, it may take up to ten (10) business days for e-mails and up to six (6) weeks for direct mail to make the requested change. Until that change takes effect, you may still receive Marketing Communications from us, and we apologize for any inconvenience.

Also, please note that you may still receive business-related communications such as order confirmations, product recall information, or other administrative communications. You cannot "opt-out" of these business-related communications which are necessary to fulfill services.

SECURITY OF PERSONAL INFORMATION strives to maintain internal controls and procedures to ensure that the personal information you share with us is handled in a safe, secure and responsible manner. When you are shopping online, we have security measures in place to help protect against loss, unauthorized access, and alteration of the information in our control. We will only disclose such information to employees and authorized service providers who require such information for the purposes described in this Policy.'s databases are protected by physical, technical, and procedural measures that restrict information access to authorized persons in accordance with this Policy. Although no data transmission over the Internet can be guaranteed 100% secure, and we cannot ensure against any loss, misuse, unauthorized disclosure, alteration, or destruction of data, we take reasonable precautions to prevent such unfortunate occurrences. Our information systems are maintained behind a firewall to isolate them from access by other networks connected to the Internet, and access to personally-identifiable information is granted only to associates who need the information to perform a specific job.


Because your credit card security is a high priority, we have chosen Google Checkout to handle your online purchases safely. Google Inc. has taken numerous steps to ensure your payment information is processed confidentially, accurately, and securely. The Google website uses encryption technology, such as Secure Sockets Layer (SSL), to protect your credit card information during data transport. SSL encrypts ordering information such as your name, physical address, and credit card number.

For more information on Google Checkout and Internet Safety Tips, please visit:

To provide you with an increased level of security online, when you register for an online account, you may also select a password to access your personal information. will not ask you for your password in an unsolicited communication.


The safety of children is very important to us. Consequently, does not knowingly or intentionally collect information from persons under 13 years of age without parental consent. If you are under 13 and wish to purchase items from our Site or wish to provide personal information, ask a parent or guardian for assistance. cannot prohibit minors from visiting our Site and must rely on parents and guardians to decide which materials are appropriate for children under 13.


To report any known or suspected privacy or security breaches, or to submit privacy-related questions or complaints, please contact us in one of the following ways and we will respond within five (5) business days of receipt of your inquiry.

  1. E-mail:
  2. Regular Mail:, Inc. Attn: Customer Service
    9 Henry Avenue
    Methuen, MA 01844

Please be sure to include your full name, address, phone number, and e-mail address (if applicable), and specifically describe your concern so that it may be appropriately addressed.


Because our Site will continue to implement new technologies and improve the products and services we provide, our Notices and Policies are subject to change. We reserve the right to change or update our Notices and Policies and to modify or terminate the Site for any reason, without notice and without liability to you or any other participating third party. As a Site user, you are responsible for regularly reviewing our Notices and Policies in order to remain informed of our practices and your obligations as you visit and use our Site. Our current Notices and Policies constitute the entire agreement between you and as you use our Site and supersedes all prior understandings or agreements, written or oral, in this regard.

More Information Concerning Changes to our Privacy Policy

If there are significant changes or additions to our Privacy Policy, we will identify those changes below and/or in other communicative formats to keep you informed of any new information and procedures that may change the way we collect, use, or handle your personal information. If we change our information handling practices or this Policy in such a way that your personal information may be used or shared in a different manner, we will give you the opportunity to "opt-out" of having your information used or shared in that new way.

To help you track significant changes to our Privacy Policy, a history of those changes will be noted here, beginning with changes published after our last revision date.

Revised August 23, 2009's quote of the day
"Men show their superiority inside; animals, outside."
-a Russian proverb

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